Who cares what it says, I find it very attractive. The nice round O's, the hooks on the lower case L's, and the tail on those T's. The T's kind of look like upside down F's.
What is it? A sans-serif, not Arial, that's for sure. It says "museo-sans". There is also reference to "nimbus-sans". So I think it is one of those two. Very nice.
Here is more, with a fitting headline:
I've done a little searching, but these are the only two examples I've found on the entire web and on CBSNews.com where Museo Sans is actually used (other than typography sites).