草泥马 Caonima means "grass mud horse". It also means "f*** your mother". Since the party is your mother, it is also an internet meme that means "f*** the party", or more specifically protests internet censorship. So the phrase is very offensive to the party and will cause them to ban any page or site using it.
Since the Gangnam style is about riding horses, with dance moves that imitate galloping and swinging a lasso, the above video, starring political activist Ai WeiWei (艾未未) turns it into a protest against the Communist party (which doesn't like horses, of the grass mud type).
Symbol of defiance of internet censorship.
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